
Get clarity on AI, not just hype
Discover the truth about your AI maturity and uncover the commercial opportunities you’re missing.

The AI Maturity Scorecard is a sharp, no-nonsense diagnostic built for owners and decision-makers who want real insight, not jargon.
In just 5 minutes, you’ll see how your business scores across
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- AI Awareness & Understanding
- AI Implementation & Automation
- AI Optimisation & Competitive Advantage.
- Overall AI Maturity
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Get a personalised report showing your strengths, blind spots, and the next steps to drive revenue and save time.
This is the first step to moving beyond ChatGPT experiments and building a competitive advantage that lasts.
Free, fast, and built for busy professionals.
What you’ll discover: Your AI maturity across Four Key Areas

Awareness & Understanding
How well your team understands AI’s real business impact, not just the tech buzzwords. Gauge your readiness for strategic AI adoption.

Implementation & Automation
Assess how deeply AI is embedded in your daily operations, from lead handling to workflow automation and service delivery.

Optimisation & Competitive Advantage
See if you’re leveraging AI to stay ahead, optimising processes, improving client experience, and strengthening your market position.

Overall AI Maturity
Based on your answers, you'll also receive tailored suggestions for where AI could deliver the fastest commercial wins in your specific business.
Ready to See Where Your Business Stands?
Take the AI Maturity Scorecard now and get your executive-level report in minutes.
AI is moving fast. The businesses assessing their position now are the ones making smarter decisions next quarter.
Your answers stay private. No spam, just useful, relevant insights
Research shows:

68% of small businesses now use AI regularly - up from 48% just a year earlier.
The question is no longer if AI matters.
It’s whether your competitors are already ahead.
Which side of that stat is your business on? The scorecard tells you in 5 minutes.
source: intuit quickbooks (*1)

80% of AI-enabled small businesses say AI is now essential for winning new customers.
Not “nice to have.” Essential.
Most businesses think they're in this group. Most aren't. Find out for sure.
source: thryv (*2)

56% of businesses report higher employee productivity after AI adoption.
Usually because AI handles repetitive admin while humans do actual valuable work.
Radical concept.
The scorecard shows you exactly where your team is losing time to manual work AI could handle.
source: gov.uk (*3)
Don’t just take our word for it, see what others have to say

As a leadership coach running coaching programs, training, and a small team, I suspected AI could help but had no idea where I actually stood.
The AI Maturity Scorecard gave me exactly the clarity I needed. I got my score in just 5 minutes and the results were specific, clear and instant.
The scorecard showed me that my biggest gap is implementation, most of my processes are still manual and that's where I'm losing time and efficiency. I now have concrete next steps to fix that.
Maria Luisa Engels
Leadership Coaching for High Performance

Phil is always professional, efficient and very effective in completing any task that he is involved in.
He has a gift of being able to see the big picture as well as concentrate on the smaller details.
Phil has kept me grounded as far as what is achievable within a time frame but has also encouraged ambitious ideas. Great to work with.
Nicholas Price-Jones
Executive MBA | ex-Uber | ex-Axiom

Phil was a pleasure to work with: friendly, good-humoured, and highly invested in successful outcomes.
He has a knack for explaining complex technical concepts and procedures to less technical people, and being patient whilst doing so.
Oliver Carson
Quality of Service Analyst at Parcelforce

Phil constantly amazed me with his industry insight and original approaches to solving problems.
He has a very strong work ethic and unparalleled analytical and problem solving skills.
I would recommend him with any project that requires the very best in software development execution.
He had vision to see the benefits and the passion to turn that into a competitive advantage
Tom Walters
Security Engineer at Creditsafe
It’s free, and only takes 5 minutes
Answer 12 multiple choice questions and instantly see where you are and how you can improve



Hi I’m Phil.
Director @Octerly.
I've spent years helping SMEs cut through the AI noise and actually use it to win more business, respond faster, and run leaner operations.
Most businesses I work with think they're using AI well. The scorecard shows them where the real gaps - and the real opportunities - are hiding.

